Salvation Army Kicks off Annual Red Kettle Breakfast with Coldwell Banker

The Salvation Army of Pasadena kicked off its annual Red Kettle Campaign Wednesday, November 16th with a successful breakfast ceremony which raised over $62,000. The event was held in the UCLA locker room at the Rose Bowl and marks the beginning of the holiday season and Salvation Army’s most recognizable fundraising effort, the iconic tradition of bell ringers and red kettles. It also signifies the UCLA vs. USC annual cross town rivalry which will take place tomorrow, hence the location.


Coldwell Banker® was a Presenting Platinum Sponsor with over 20 senior management members and sales associates in attendance as well as the police chief, fire department chief, and city officials. Other sponsors included A.G. Layne Chemical Company, Wells Fargo, Banner Bank, Community Bank, Duke’s Wealth Management, and Suppose U Drive. Several Salvation Army recipients spoke on the foundation’s behalf and shared their personal stories.

The Salvation Army has over 7,600 centers of operation in 125 countries and has been in operation since 1865. The Salvation Army serves the community by providing food, shelter, clothing, rehab services, and more to those less fortunate.

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